• Skip to main content


We are pleased to inform you that the Ministry of Ayush, Government of India and the Federation of Indian Chamber of Commerce & Industry (FICCI) are organizing the 3rd edition of International Arogya 2024, from 22-25 February 2024, a four-day Comprehensive event on Traditional Systems of Medicines and Wellness) at Lucknow, Uttar Pradesh, India.

This event is being supported by the Ministry of Commerce and Industry, Government of India, and Ayush Export Promotion Council (AYUSHEXCIL). Ayush Export Promotion Councilis a newly formed Export Promotion Council [set up by Ministry of Ayush; supported by Ministry of Commerce; and facilitated by Federation of Indian Chambers of Commerce & Industry, GOI], launched at Global Ayush Investment and Innovation Summit held in Gandhinagar, Gujarat on April 20, 2022, Prime Minister Narendra Modi had officially launched the Ayush Export Promotion Council (AYUSHEXCIL). It is mandated to oversee exports of products of Ayurveda, Homoeopathy, Siddha, Sowa-Rigpa and Unani systems and address trade issues pertaining to these sectors, to facilitate capacity building of its members on export procedures, organize B to B meetings, international events, roadshows, seminars and workshops on the export of Ayush products, and to safeguard the scientific research in the field of Ayush healthcare.

International Arogya Expo - 2024 will comprise an Exhibition, Conference, RBSM Program, B2B Meetings and will engage participation by all leading organizations offering AYUSH products and services, Wellness Organisations, and renowned medical experts.

The main objectives of this event are as follows:

  • To showcase the strength of the Indian System of Medicine at the global level
  • To promote awareness and scientific validation of AYUSH Systems of Medicine
  • To facilitate the international promotion, development, and recognition of AYUSH
  • To foster interaction of AYUSH stakeholders at the international level
  • To exhibit the research and latest developments in AYUSH Sector

Reverse Buyer Seller Meet (RBSM) will be organized during the International Arogya 2024 to develop strategic partnerships in the medical and holistic healthcare sector between India and focus countries. More than 200 hosted foreign delegates from 80 + countries will be invited to participate in this event under the Reverse Buyer Seller Meet (RBSM) program.

Please note that all these recommended delegates are required to register online on the event website link: https://www.internationalarogya.in/arogya-hosted-foreign-delegate-registration.php

Hospitality for the Hosted Foreign Delegates:

(A)Reimbursement for Air Travel Expense: 

We will provide reimbursement for economy class airfare as per actual, subject to a maximum limit of USD 1,000 (for Delegates from Africa and LAC region) and USD 600 (for Delegates from the Middle East, CIS, ASEAN and SAARC region)

 (B) Hotel Accommodation: 

We will provide 5-star hotel accommodation in a single occupancy room for 3 nights( 21 -23 Feb 2024) in Lucknow, near to the event venue.

 Other necessary arrangements

We will provide local transportation ( from hotel to venue) and meals during their visit to India.

Kindly note that we will host 8-10 delegates per country on the FIRST COME FIRST SERVE BASIS and subject to appropriateness of profile and approval by the screening committee.

In case of any query please get in touch with AYUSHEXCIL officials: Dr. Tripta Dixit, (tripta.dixit@ayushexcil.in) & Mr. Ashutosh Srivastava (ashutosh.srivastava@ayushexcil.in)

We look forward to your cooperation in making International Arogya 2024 a mutual success.

Kindly let us know if you need any further information from our side.